We’ve been conducting a survey of our Morehead members recently and one of the open-ended comments caught my eye. Someone commented that our schedules seem erratic. And they’re right — sort of.
Here’s the scoop to deciphering our scheduling patterns. There’s very little mystery to nights, weekends and summers. We change show schedules in January, June, September and November to provide guests with a variety of shows. The schedules are usually published about three to six weeks in advance of the start date and don’t change except for the occasional special event.
On weekdays between September and May, our schedule is a bit trickier because it’s designed around school field trips. Basically, we only run shows on weekdays during that time if a group has scheduled a show. If seats remain, we open up the show to the general public. We try our very best to verify that the group is coming and how many seats they need before posting these shows on our Web site. That’s why we usually don’t post these shows to our Web site until just a few days in advance and why the schedule seems to always be changing.
However, we’ve found this method to be the best way to offer programming for the general public on weekdays during the school year. Otherwise, it wouldn’t be cost-effective for us to offer any programming for the general public during that period.
We try to offer a lot of flexibility to school groups for scheduling; but, if you want to get an idea about how our weekday schedule will look in 2009-2010, check out the PDF of our field trip planning guide.
I hope this post clears up some of the mystery to Morehead’s scheduling practices. If you have questions or any ideas about better scheduling patterns, we’d love to hear them.
Jeff Hill is Morehead's director of external relations